26 Jun, 2025

– Florida’s real estate market is experiencing a shift, moving away from the pandemic-fueled boom.
– Inventory is rising in many areas. For example, active listings in some metro areas have more than doubled year-over-year.
– Price appreciation is slowing; some markets are seeing price reductions. Median sale prices may still be up year-over-year, but the rate of increase is significantly lower than in previous years.
– Interest rates are higher, impacting affordability and buyer demand. The 30-year fixed mortgage rate has climbed substantially compared to previous years.
– Days on market are increasing, indicating homes are taking longer to sell.
– Population growth, while still positive, may be moderating compared to the peak influx seen during the pandemic.
– Insurance costs and property taxes remain significant concerns for Florida homeowners.

26 Jun, 2025

“I’ve been experimenting with breeding racing deer. People have accused me of just trying to make a fast buck.” There are no fast bucks to be made in residential lending, and the correct compensation is a continuing topic. (A recent STRATMOR blog was titled, “Compensation is Still Lender’s Largest Expense.”) A veteran LO wrote, “My belief is that most LOs can make the same amount of money with lower rates and lower comp: grow their business and have less drama. LOs state they lose 3 out of 10 loans due to rate. If you make 100bps on 7 loans at $350k per loan, that’s $24,500. If you make 70 bps on 10 loans at $350k per loan, that’s $24,500. Most business, however, is done in communities, and as you do more loans your community grows, and you get more opportunities. It also eliminates a lot of stress of quoting when you win the deal on the quote.” Today two great webinars: The MBA is producing, “Can You Pay That? Navigating LO Compensation, Competition, and Compliance in 2025” at 2PM ET, and “The Big Picture” at 3PM ET featuring Meredith Whitney, “The Oracle of Wall Street.” (Today’s podcast can be found here and this week is sponsored by Optimal Blue. OB bridges the primary and secondary mortgage markets to deliver the industry’s only end-to-end capital markets platform, helping lenders maximize profitability and operate efficiently so they can help American borrowers achieve the dream of homeownership. Today’s has an interview with Optimal Blue’s Sara Holtz on how Optimal Blue approaches marketing as a market leader, keeping pace with product innovation, evolving with industry needs, and charting the future of strategic brand engagement.)

25 Jun, 2025

* **Rising Rates:** Florida mortgage rates generally mirror national trends but can be influenced by local economic factors, insurance costs, and demand. Rates have been increasing due to inflation and Federal Reserve policies.

* **Current Averages:** As of late 2024, average 30-year fixed mortgage rates in Florida are hovering around 7-8%, but this fluctuates daily. 15-year fixed rates are generally lower, around 6-7%. Adjustable-rate mortgages (ARMs) offer initially lower rates but carry interest rate risk.

* **Key Factors Influencing Rates:** Credit score (740+ for best rates), down payment (20% avoids PMI), loan type (conventional, FHA, VA), and loan term significantly impact rates. Location within Florida can influence rates due to varying property taxes and insurance costs.

* **Getting the Best Deal:** Comparison shop from multiple lenders (banks, credit unions, mortgage brokers). Negotiate rates and fees. Consider improving credit score and increasing down payment. Look into first-time homebuyer programs and state-specific assistance. Understand the total cost of the loan, including fees (origination, appraisal, title).

25 Jun, 2025

AI doesn’t have an NMLS number. (Zillow has never, ever set foot in a house for that matter.) Do you own a computer? Most in lending do. Elon Musk? I guess not. A courtroom twist in Musk’s war with OpenAI has revealed a stunningly bizarre detail about the self-described Techno King: His lawyers say that he doesn’t own a computer. (We know that President Trump has a telephone, and in fact the Trump Organization’s T1 phone is likely to be made in China.) A big topic at mortgage conferences is Artificial Intelligence. But AI seems to be becoming more lifelike. For example, Sesame AI is a “cutting-edge AI voice model that delivers natural and expressive speech synthesis. Perfect for content creators, developers, and businesses looking to add lifelike voices to their applications.” Send in some photos of yourself, and watch a film of you created saying the dialog you type in.) Scary. To no one’s surprise, a Microsoft study found that relying on AI kills your critical thinking skills. (Today’s podcast can be found here and this week is sponsored by Optimal Blue. OB bridges the primary and secondary mortgage markets to deliver the industry’s only end-to-end capital markets platform, helping lenders maximize profitability and operate efficiently so they can help American borrowers achieve the dream of homeownership. Today’s has an interview with Polunsky Beitel Green’s Marty Green on why Fannie Mae and Freddie Mac’s exit from conservatorship must be carefully structured to preserve market stability, and protect borrowers, lenders, and the broader economy.)

24 Jun, 2025

The most common property valuation methods in Florida are the sales comparison approach, the cost approach, and the income capitalization approach. The sales comparison approach, relying on recent comparable sales, is frequently used for residential properties. The cost approach, estimating replacement cost minus depreciation, is often employed for unique properties or those lacking comparable sales. The income capitalization approach, converting net operating income into value, is primarily used for income-producing properties like commercial real estate. Property tax assessments in Florida are based on “just value” as of January 1st each year. Florida’s 10% Save Our Homes assessment limitation caps annual increases for homesteaded properties. Overassessment rates can vary by county, with some studies suggesting significant discrepancies between assessed and market values. Property owners can challenge assessments through county property appraisers and Value Adjustment Boards. Accurate valuation is crucial for fair taxation, property sales, and investment decisions.

24 Jun, 2025

Residential business is coming through in dribs and drabs for many lenders, but that doesn’t stop all the random news out there. To no one’s surprise, Compass is suing Zillow, the owner of Zillow Home Loans which has seen its volumes expanding nicely as of late. The inventory crunch is definitely behind us, as evidenced by Lennar (home of MBA Chair Laura Escobar) seeing its average sale price drop 8.6 percent. The U.S. House of Representatives passed the Homebuyers Privacy Protection Act (H.R. 2808). It will be matched up with the Senate’s version to iron out any differences, and then hopefully move up the food chain. It’s trendy to own a stadium’s naming rights, or a professional sports franchise. Think loanDepot, FBC Mortgage, Rate, or Dan Gilbert (Cavaliers), Mat Ishbia (Suns), and now… Union Home’s Bill Cosgrove? Yup, his name is in the mix along with Dream Finders Homes CEO Patrick Zalupski as being in “exclusive discussions” to purchase the Tampa Bay Rays baseball team. (Dream Finders had a busy 2024 reaching company records of 8,583 closings, a pre-tax profit of $438 million, and home building revenue of $4.4 billion, which is an increase of 18% compared with 2023.) (Today’s podcast can be found here and this week is sponsored by Optimal Blue. OB bridges the primary and secondary mortgage markets to deliver the industry’s only end-to-end capital markets platform, helping lenders maximize profitability and operate efficiently so they can help American borrowers achieve the dream of homeownership. Today’s has an interview with Duke professor Marvin Chang on how mortgage lenders should prioritize AI, aligning LO incentives with company incentives, driving costs down, and securing a return on investment.)

23 Jun, 2025

* **Rising Insurance Costs:** Florida homeowners’ insurance premiums are significantly higher than the national average, impacting affordability and property values. Some sources cite premiums being three times the national average.
* **Legislative Changes:** Florida real estate laws are subject to frequent updates, including changes to property tax regulations, disclosure requirements, and condominium governance.
* **Climate Change & Sea Level Rise:** Coastal properties face increasing risks from flooding and erosion, potentially affecting property values and insurability. Risk assessments are increasingly important.
* **Condominium Safety Reforms:** Following the Surfside collapse, stricter regulations regarding structural integrity inspections and reserve funding for condominiums are in effect, increasing costs for owners.
* **Impact of Population Growth:** Rapid population growth continues to fuel demand, impacting housing availability and affordability, especially in desirable coastal areas.
* **Property Tax Considerations:** Understanding Florida’s property tax system, including homestead exemptions and Save Our Homes assessment limitations, is crucial for both buyers and sellers.

23 Jun, 2025

For many, business is slow out there, and the industry waits for the House vote on the abusive trigger lead bill. Depository banks continue to focus on residential lending in their own footprint while scaling back distant originations, and IMBs continue to look at staffing with a critical eye. A safe prediction is that this will continue, although people have grown more skeptical of others making predictions to grab headlines. A recession has yet to materialize, nor has a tidal wave of delinquencies and foreclosures. In fact, quite the opposite: The OCC Mortgage Metrics Report, First Quarter 2025 showed that 97.6 percent of mortgages included in the report were current and performing at the end of the quarter, an increase from 97.4 percent one year earlier. And The percentage of seriously delinquent mortgages decreased from the first quarter of 2024. MLOs motor forward and on today’s episode of Now Next Later at 10am PT, Sasha and Jeremy welcome Jake Vermillion, CMO at Mortgage Champions, to discuss the evolving role of mortgage loan officers and its impact on training and performance. (Today’s podcast can be found here and this week is sponsored by Optimal Blue. OB bridges the primary and secondary mortgage markets to deliver the industry’s only end-to-end capital markets platform, helping lenders maximize profitability and operate efficiently so they can help American borrowers achieve the dream of homeownership. Today’s has an interview with Argyle’s John Hardesty on what’s driving lender migration in the LOS and POS space, how tech stacks are being evaluated more strategically, why “conversion” matters more than ever in verification workflows, and what true interoperability means for mortgage fintech.)

22 Jun, 2025

Staged homes sell 73% faster on average than non-staged homes. Properly staged homes can see a 1% to 5% increase in sale price, and in some cases, up to a 10% increase. Home staging focuses on decluttering, depersonalizing, and highlighting key features. Key areas to stage include the living room, kitchen, and master bedroom. Real estate agents often recommend staging to improve market appeal and reduce time on the market.

21 Jun, 2025

– Median home price in Florida: ~$400,000 (fluctuates; check recent data).
– Average days on market: Varies significantly by region and property type (check local MLS data).
– Common contingencies: Financing, appraisal, inspection.
– Required disclosures: Property tax disclosures, mandatory HOA disclosures if applicable, known defects.
– Typical earnest money deposit: 1-3% of the purchase price.
– Property tax rate: Average of around 0.98% of assessed value (varies by county).
– Documentary stamp tax: $0.70 per $100 of the purchase price (paid by the buyer in many counties).
– Common closing costs: Title insurance, recording fees, lender fees (typically 2-5% of the loan amount).
– Homestead exemption: Reduces taxable value by up to $50,000 for primary residences.
– First-time homebuyer programs: Florida Housing Finance Corporation offers various programs.